Everything you need to know to make the most of your marketing and achieve your practice growth goals!
Module 1 | Introduction and Overview |
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Lesson 1 | Membership & Participation Agreement |
Lesson 2 | Introducing The Essential Solution |
Lesson 3 | Get Course Help, Submit Assignments and Ask Questions |
Lesson 4 | LastPass Setup |
Module 2 | First Steps (Week 1 of Onboarding) |
Lesson 1 | Setting a Powerful Mindset |
Lesson 2 | Starting with Clarity |
Module 3 | Your Website (Week 2 of Onboarding) |
Lesson 1 | Designed to Convert: Your Website as a Lead-Generating Machine |
Lesson 2 | Your Website GO LIVE Date |
Lesson 3 | TUTORIAL: Editing Content on Your Website |
Lesson 4 | A Guide to Editing Content (Elementor) |
Module 4 | LAWMATICS: Your Marketing CRM (Week 3 of Onboarding) |
Lesson 1 | An Introduction to CRM Marketing and Lawmatics |
Lesson 2 | Lawmatics Tutorial: Adding Contacts and Creating Emails |
Lesson 3 | Book a Call Tutorial: The Website, OnceHub, & Lawmatics |
Lesson 4 | Lawmatics Tutorial: eSignature Documents |
Module 5 | You Are More Than Halfway There! (Week 4 of Onboarding) |
Lesson 1 | Dealing with the Freak Out |
Lesson 2 | How to Succeed in Digital Even If You "Hate" Social Media |
Lesson 3 | Sharing Your Blog Posts on Social Media |
Lesson 4 | Controlling How Your Blogs Appear on Facebook |
Lesson 5 | How to Promote Your New & Improved Website - A Check List |
Module 6 | Time to Get Blogging! (Week 5 of Onboarding) |
Lesson 1 | Blogging: Your Secret Weapon |
Lesson 2 | Who Writes These Blogs Anyway? |
Lesson 3 | TUTORIAL: How to Use Your Blog Distribution Platform |
Lesson 4 | TUTORIAL: How to Optimize Your Blog Content |
Lesson 5 | What About Duplicate Content? |
Lesson 6 | A Guide to Selecting Keywords for Your Blogs |
Module 7 | Go-Live Week (Week 6 of Onboarding) |
Lesson 1 | Email Marketing 101 |
Lesson 2 | TUTORIAL: Email Marketing through the Lawmatics CRM |
Lesson 3 | TUTORIAL: Lawmatics CRM Email Marketing Engagement Insights |
Lesson 4 | Worksheet of Email Best Practices and List Growing Strategies |
Module 8 | Hitting the Ground Running (Week 7) |
Lesson 1 | Search Engine Optimization: What You Need to Know |
Lesson 2 | Knowing Your Numbers |
Module 9 | The Next Steps: Meeting with Prospects! (Week 8) |
Lesson 1 | Frame And Mindset for the Initial Consultation |
Lesson 2 | Framework for a Successful Initial Consultation |
Module 10 | Audit and Review Performance (Week 9) |
Lesson 1 | Preparing for Your Performance Review |
Module 11 | Advanced Ideas to Turbo-Charge Your Marketing |
Lesson 1 | Webinars, Campaigns and Social Advertising |
Module 12 | On Your Way to 7-Figures |
Lesson 1 | Hiring Clinic - Part One |
Lesson 2 | Hiring Clinic Part Two |